This survey will analyze about 1000 brands including imported and domestic brands, its awareness, penetration, use frequency and trend of future purchase by 300 media, demography, purchasing trend and lifestyle segmentation. This survey covers Ulaanbaatar city’s 9 districts and 15 aimags and 23 soums. It included all over the area of Mongolia. In this survey, including capital, other cities aimag centers, populated soums and rural soums, divided into 4 zones by geographical region.
Survey result
Brand analyze /133 categories 1000+ brand.
Compare own brand usage with other competta itor brand’s usage. Give an opportunity to know own brand’s awareness, penetration, multiple use, brand loyalty, preference.

Media engagement/9 media types, 300+ media.
Broad media consumption behavior, motivation and engagement are captured. This can link to separate, more detailed media data. Also we can see media ratings. It makes possible to make more effective media planning
with not much cost into targeted group.

Segmentation /4 types, unique 100+ statements.
Every consumer have own lifestyle. Therefore you can find your targeted user’s lifestyle, attitude, purchase, brand use, every single segmentation’s media usage by based on survey result.