The Chinese company hit a record $1bn (£774m; €883m) in sales in 85 seconds, and then just shy of $10bn in the first hour of the 24-hour spree.

In total, customers spent $30.8bn, up 27% on last year, but the lowest annual increase in the history of Singles Day.

Online discounts have been offered on 11 November, Alibaba's informal holiday for singles, since 2009.

Alibaba Group chief executive Daniel Zhang said the spending bonanza demonstrated "customers' continued pursuit to upgrade their everyday lifestyles".

The event was kicked off on Saturday with a gala featuring US singer Mariah Carey, a Japanese Beyoncé impersonator and a shoe-shopping-themed Cirque du Soleil performance.

What is Singles Day?
Alibaba invented the occasion to celebrate the unattached as an antithesis to the romantically involved on Valentine's Day.

It is now the world's biggest online sales event and this year's total was more than Black Friday and Cyber Monday's totals combined, according to Bloomberg.

Some 180,000 brands are available in the shopping blitz, including top technology companies Xaomi, Apple and Dyson.

Last year, the Chinese company expanded the event to the Western market, with downloads of its app AliExpress surging in the US and UK.

Will Singles Day keep on growing?

The shopping frenzy has broken world records in e-commerce sales - surpassing last year's record at 17:34 Hong Kong Time (10:34 GMT).

However, observers believe as the event matures, its growth rate will slow down.

Alibaba has also faced new challenges this year, such as new rivals in the market, a slowing economy and its stock dropping 16% thanks to China's trade war with the US.

The November sale event is expected to be founder Jack Ma's last at the helm of the company. The current chief executive will take over as chairman next year, Alibaba announced in September.

The total October volume of imports hit 40.80 million tons, of which teapots imported 8.22 million tons. Yet this was lower than the teapots’ intake as forecast by S&P Platts last month, which was nine million tons. It was, however, substantially higher than the 7.26 million tons independent Chinese refiners imported in September.

Last month, Beijing announced it will raise by 42 percent the oil import quota for its non-state refiners—most of which are the independent refiners—for 2019 as new refinery capacity is planned to enter into operation next year. This served to dampen worries about a possible decline in demand, but only temporarily: now OPEC and Russia are once again talking about cutting production because of expectations of excessive supply.

What’s more, China is changing its sources of crude. The country sharply reduced its intake of US crude, for example, as the trade war between Washington and Beijing escalated this summer. A few months ago, Chinese refiners stopped buying US oil completely in anticipation of tariffs on it. Beijing did not impose tariffs and in October, CNBC reported recently, refiners resumed purchases of US oil. However, the volume of these imports remains unclear and may be much lower than earlier imports, before the start of the trade war.

Chinese refiners have also been importing a lot of Canadian oil relative to their usual intake of this particular oil. With the discount of Western Canadian Select to West Texas Intermediate at historic lows making the Canadian blends particularly attractive for Chinese bargain hunters, chances are this trend will continue for the time being unless the price environment changes radically.

According to the UNESCO survey for the UNGA 73, about 750 million adults around the world, most of whom are women, are illiterate, 617 million children and adolescents do not have access to education and 262 million children, adolescents globally are out of school.

With the adoption of the resolution, the UN General Assembly recognized the “catalytic effect” of the United Nations Literacy Decade (2003–2012) as “a global framework for sustained and focused efforts for the promotion of literacy and literate environments”. The resolution calls upon governments to “scale up literacy programmes for children, youth and adults, including older persons” to “foster innovative delivery of literacy services, including through technology and a strengthened institutional network”

The resolution on literacy initiated by Mongolia was supported by the Members States and 100 countries have joined the initiative as co-sponsors.

The 4th national forum held on November 7-8 highlighted that the country intends to increase the number of eco schools, involving 50 percent of total schools by 2022, as stated in the Education for Sustainable Development national program. The United Nations Environment Program emphasizes that the eco school program is the most efficient and worldwide model program to implement education for sustainable development and the Program is developing cooperation for it.

During the forum, a discussion was held under topic ‘Healthy, Safety, Green Environment’ to release recommendation for the Standard for School Environment being developed by the Ministry of Education, Culture, Science and Sports and necessary information were delivered by professional organizations.

Depending on the wind direction, the bad smell from the wastewater treatment plant is a serious problem in the Mongolian capital during summertime. To solve this, and other problems, a new wastewater treatment plant with a capacity of 250,000 cubic meters, significantly more than the old one is to be constructed in the city. Work on the new plant is expected to begin next spring and to begin operation in 2020.

Mongolian President Khaltmaa Battulga, Prime Minister Ukhnaa Khurelsukh, Parliament Speaker Miyegombo Enkhbold, other members of the parliament and government ministers paid respects to the statue of Genghis Khan in front of the government palace in the capital Ulan Bator.

The celebrations also included traditional wrestling.

In his speech, Battulga called on the parliament and government to respect justice and the rule of law.

His message is related to issues surrounding the alleged abuse of a fund aimed at helping the development of small and medium-sized enterprises.

Reports recently went public that some lawmakers and their relatives have obtained loans with low interest rates from the fund. The scandal has become headlines in the country.

Mongolia began marking the anniversaries of Genghis Khan's birth as an official public holiday since 2012. The anniversary falls on the first day of first month of winter on the Lunar calendar.

In 2009, the Mongolian government expanded a fund to support small and medium enterprises (SME’s). This provided companies with low-interest loans at 3 percent interest for up to five years and contained 2 billion Mongolian Tugrik (roughly USD 780,000 at today’s exchange rate). The fund is reported to have dispersed loans totalling nearly 700 billion tugrik, amounting to several hundred million U.S. dollars. The fund was created in and continues to be overseen by the Ministry of Food, Agriculture, and Light Industry.

However, many of the companies that received loans are tied to prominent politicians through ownership of the SMEs that benefited. The allegation led the current minister of food, agriculture, and light industry, B Batzorig, a member of parliament for the ruling Mongolian People’s Party (MPP), to offer his resignation. A specific allegation is that the minister’s wife had been directly benefiting from the SME fund. Last week, the chief prosecutor requested the State Great Khural (parliament) to revoke B. Batzorig’s parliamentary immunity, however, it refused to do so, It should be noted that the house is dominated by the MPP.

According to Slepnev, the partners have managed to boost trade of such goods as wood, metal and chemicals. The volume of agricultural products in the mutual trade reportedly went up one-and-a-half times.

Chinese consumers are reportedly interested in purchasing Russian natural cosmetics and children’s products.

“We are currently developing a number of energy and high-technology projects. A joint enterprise on heavy helicopters is negotiated,” he said. “Cooperation in space and energy sectors is being developed.”

Earlier this year, Russian President Vladimir Putin said the trade turnover with the country’s Eastern neighbor may reach $100 billion. China is currently Russia’s largest trading partner, accounting for 15 percent of Russian international trade last year.

Bilateral trade between the two countries grew by 31.5 percent, reaching $87 billion in 2017. The partners are promoting settlements in ruble and yuan, bypassing the US dollar and other Western currencies amid numerous anti-Russian sanctions, as well as trade pressure placed on Beijing by Washington.